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TikTok Book Promotion Ideas

August 6, 2025 by Editorial Team
  • Instagram Book Promotion Ideas
  • Book Launch Promotion Ideas
  • Book Promotion Ideas for Libraries

TikTok Book Promotion Ideas

Run several ads with different ad creatives and test with various authors in your niche. You will get much better results this way and be able to identify the authors that perform well for your book and genre https://aviator-game-online.net/how-to-win-the-aviator-game/.

If you are looking for WHAT to post online for visibility, then check out the 70+ ai-customized for your next book idea/launch templates filled with literally 1000s of social posts, email copy and more. Pagewheel uses ai to assist YOU and free you up to do what you love to do…write.

If you have ever wondered “what the heck should I email to my list of readers?” Then check out the 20+ prepped email templates drafted by ai so that you aren’t staring at a blank screen. Add a little YOU and push SEND.

Instagram Book Promotion Ideas

Instagram is a social platform, so engaging with other users is essential. The more you engage with your readers and fellow Bookstagrammers, the more visible and connected you’ll become. Here are some ways to do that:

book launch promotion ideas

Instagram is a social platform, so engaging with other users is essential. The more you engage with your readers and fellow Bookstagrammers, the more visible and connected you’ll become. Here are some ways to do that:

Thank you for the detailed information on how to promote my ebook on Instagram. I will be launching my ebook (How to Teach a Child How to Read) soon, hoping that I could bring more leads through Instagram. 🙂

Obviously, it takes time and effort to promote your book and sell it on Instagram, but spending a little time each day helps to build your awareness and attract loyal followers who may become your readers.

Format: CarouselRecommend books that fit the current season. Whether it’s cozy reads for winter or beach books for summer, these suggestions can engage your audience and establish you as a thoughtful curator of book recommendations.

Book editor Kristen Hamilton is the owner and sole employee of Kristen Corrects, Inc., where she provides manuscript editing services for traditionally and self-publishing authors. Several authors whose books she has edited have won awards and have topped Amazon’s best sellers lists.

Book Launch Promotion Ideas

Book signings can be a great way to get new readers. Have a contact form or promo ad on Facebook offering a unique signing that gives a special shout-out to the reader. Suggest your autographed book as a gift for special occasions like anniversaries, birthdays, etc. Just like celebrities are doing on Cameo, you can write something more than just a simple, “For Jim. Signed, Me” in your signed book. You can even turn this into an upgrade – free basic callout to recipient; $5 for a special short message; $15 for a specially written paragraph just for the recipient.

To execute this concept, start by selecting key elements from your book to incorporate into the event’s design. For instance, if your novel is set in 1920s Paris, consider adorning the venue with Art Deco decorations, playing jazz music, and encouraging guests to dress in period attire. This attention to detail not only entertains attendees but also provides numerous photo opportunities, encouraging social media sharing and organically expanding your book’s reach.

First off, you’ll want to consider the overall market for your book. You can evaluate this by searching for your book’s primary keyword on Amazon to see how many results show up and how well those books are selling. For example, if you’d written a book on smoking cessation, you might search “how to stop smoking” in Amazon Books. You’d then look at the Best Sellers Rank (under “Product details”) of the top results.

Next you’ll want to create a proto-persona: a hypothetical reader who slots perfectly into your target market. Give this reader a profile that includes a name, occupation, and home life. You’ll think about this proto-persona every time you make a marketing decision, which will help you envision your readers as real people and cater to them more concretely.

Book Promotion Ideas for Libraries

You can even ask them to record a short video of themselves making their recommendations. Then you can share that content! You can even make a poster or sign featuring a photo of your patron and their book recommendations.

Book promotion can feel like shouting into the void… unless you have a plan. This isn’t about posting “buy my book!” on social media until your friends mute you. This is about creative, effective ways to build buzz, attract readers, and turn interest into sales.

Authors often find themselves in unfamiliar territory when it comes to book promotion. Let’s be honest—most of us started writing because we love to tell stories, not because we wanted to master marketing strategies. Yet, getting your book into the hands of eager readers takes more than beautiful prose; it requires smart, strategic promotion.

To help you out, I’ve put together a comprehensive list of 101 book promotion ideas that will take your marketing game to the next level. From traditional methods to cutting-edge digital tactics, there’s something for everyone here. Let’s dive in!

Pagewheel lets you add tracking pixels to a digital product. These can be used with Meta Pixel or Google Analytics pixels. Accessing the Add Pixel Box You can add tracking pixels to both new and existing products. While Creating a New Product In the final steps of creating a product, you can add a tracking…

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